カテゴリー： 物流/輸送, Stratistics MRC, 世界

高視認性包装の世界市場予測（～2027年）

◆英語タイトル：Highly Visible Packaging Market Forecasts to 2028 – Global Analysis By Type (Windowed Packaging, Plastic Container Packaging and Other Types), By End User (Agriculture, Fashion and Apparels, Electronics and Appliances and Other End Users) and Geography

Stratistics MRCが発行した調査報告書（SMR23MR251）◆商品コード：SMR23MR251
◆発行会社（リサーチ会社）：Stratistics MRC
◆発行日：2023年2月
   最新版(2025年又は2026年)はお問い合わせください。
◆ページ数：約150
◆レポート形式：英語 / Eメール
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◆産業分野：包装
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❖ レポートの概要 ❖

ストラティスティックスMRC社は、世界の高視認性包装市場規模が2022年427.2億ドルから2028年738.5億ドルになり、予測期間中に年平均9.55%で成長すると予測しています。本報告書では、高視認性包装の世界市場を調査し、エグゼクティブサマリー、序論、市場動向分析、ファイブフォース分析、種類別（窓付き包装、プラスチック容器包装、その他）分析、エンドユーザー別（農業、ファッション＆アパレル、電子機器＆アプライアンス、その他）分析、地域別（北米、ヨーロッパ、アジア太平洋、南米、中東・アフリカ）分析、最近の動向、企業情報など、次のように掲載しています。また、企業情報としては、Imex Packaging, Bemis Corporation, Sonoco Corporation, Bayer AG, Rohrer Corporation, Reynolds Group Holdings Limited, Mondi Group, Creative Forming, Curwood, Inline Plastics, Printpackなどが含まれています。
・エグゼクティブサマリー
・序論
・市場動向分析
・ファイブフォース分析
・世界の高視認性包装市場規模：種類別
- 窓付き包装の市場規模
- プラスチック容器包装の市場規模
- その他種類の市場規模
・世界の高視認性包装市場規模：エンドユーザー別
- 農業における市場規模
- ファッション＆アパレルにおける市場規模
- 電子機器＆アプライアンスにおける市場規模
- その他エンドユーザーにおける市場規模
・世界の高視認性包装市場規模：地域別
- 北米の高視認性包装市場規模
- ヨーロッパの高視認性包装市場規模
- アジア太平洋の高視認性包装市場規模
- 南米の高視認性包装市場規模
- 中東・アフリカの高視認性包装市場規模
・最近の動向
・企業情報

According to Stratistics MRC, the Global Highly Visible Packaging Market is accounted for $42.72 billion in 2022 and is expected to reach $73.85 billion by 2028 growing at a CAGR of 9.55% during the forecast period. The packaging of various products in the retail and food industries uses highly visible materials. Customers can see the product quality and quantity owing to the transparent packaging that is provided for products in this type of packaging. In the US, this sort of packaging is becoming more popular because it makes it simple to distinguish between brands and products. Additionally, it can be built with child- and tamper-proof features that secure and safeguard the item inside the package. Blister packaging, clamshell packaging, skin packaging, windowed packaging, tubs, cups, and trays are just a few examples of the various types of packaging that are regarded as high visibility packaging. Due to qualities like attractiveness, highly visible packaging helps a company stand out from its rivals in the market and increase visibility.

According to United States EPA, plastic bags use 40% less energy to produce and generate 80% less solid waste than paper. The study also revealed a pound of plastic takes 91% less energy to recycle as compared to a pound of paper.

Key players in the market

Some of the key players profiled in the Highly Visible Packaging Market include Imex Packaging, Bemis Corporation, Sonoco Corporation, Bayer AG, Rohrer Corporation, Reynolds Group Holdings Limited, Mondi Group, Creative Forming, Curwood, Inline Plastics, Printpack, Drug Package, Eastman Chemical, Anchor Packaging and Caraustar Industries.

Key Developments:

In February 2022, Mondi Group created a fully recyclable packaging solution for Warmhaus, a Turkish producer of radiators and boilers for home heating. The new Monocorr Box is a 100% recyclable corrugated board, including the inserts that cushion the packaged products. The previous Warmhaus packaging used expanded polystyrene (EPS) foam inserts, which have low recycling rates throughout Europe and generally end up in landfill or incineration facilities after disposal.

In November 2021, Amcor Rigid Packaging (ARP), in conjunction with America Recycles Day, announced a technological advancement that makes it possible for billions of small bottles to be recycled. ARP, known for its designed-to-be-recycled packaging, is always looking for ways to increase the amount of material that makes it to and through the recycling process.

In August 2021, Amcor started a new project, building two new sites in Asia and Europe to expand the global network complement existing innovation centers in North America.

Types Covered:
• Windowed Packaging
• Plastic Container Packaging
• Glass Container
• Corrugated Box
• Clamshell Packaging
• Blister Pack
• Shrink Wrap
• Other Types

End Users Covered:
• Agriculture
• Fashion and Apparels
• Electronics and Appliances
• Food and Beverage
• Healthcare
• Manufacturing
• Other End Users

Regions Covered:
• North America
US
Canada
Mexico
• Europe
Germany
UK
Italy
France
Spain
Rest of Europe
• Asia Pacific
Japan
China
India
Australia
New Zealand
South Korea
Rest of Asia Pacific
• South America
Argentina
Brazil
Chile
Rest of South America
• Middle East & Africa
Saudi Arabia
UAE
Qatar
South Africa
Rest of Middle East & Africa

❖ レポートの目次 ❖

1 Executive Summary
2 Preface
2.1 Abstract
2.2 Stake Holders
2.3 Research Scope
2.4 Research Methodology
2.4.1 Data Mining
2.4.2 Data Analysis
2.4.3 Data Validation
2.4.4 Research Approach
2.5 Research Sources
2.5.1 Primary Research Sources
2.5.2 Secondary Research Sources
2.5.3 Assumptions
3 Market Trend Analysis
3.1 Introduction
3.2 Drivers
3.3 Restraints
3.4 Opportunities
3.5 Threats
3.6 End User Analysis
3.7 Emerging Markets
3.8 Impact of Covid-19
4 Porters Five Force Analysis
4.1 Bargaining power of suppliers
4.2 Bargaining power of buyers
4.3 Threat of substitutes
4.4 Threat of new entrants
4.5 Competitive rivalry
5 Global Highly Visible Packaging Market, By Type
5.1 Introduction
5.2 Windowed Packaging
5.3 Plastic Container Packaging
5.4 Glass Container
5.5 Corrugated Box
5.6 Clamshell Packaging
5.7 Blister Pack
5.8 Shrink Wrap
5.9 Other Types
6 Global Highly Visible Packaging Market, By End User
6.1 Introduction
6.2 Agriculture
6.3 Fashion and Apparels
6.4 Electronics and Appliances
6.5 Food and Beverage
6.6 Healthcare
6.7 Manufacturing
6.8 Other End Users
7 Global Highly Visible Packaging Market, By Geography
7.1 Introduction
7.2 North America
7.2.1 US
7.2.2 Canada
7.2.3 Mexico
7.3 Europe
7.3.1 Germany
7.3.2 UK
7.3.3 Italy
7.3.4 France
7.3.5 Spain
7.3.6 Rest of Europe
7.4 Asia Pacific
7.4.1 Japan
7.4.2 China
7.4.3 India
7.4.4 Australia
7.4.5 New Zealand
7.4.6 South Korea
7.4.7 Rest of Asia Pacific
7.5 South America
7.5.1 Argentina
7.5.2 Brazil
7.5.3 Chile
7.5.4 Rest of South America
7.6 Middle East & Africa
7.6.1 Saudi Arabia
7.6.2 UAE
7.6.3 Qatar
7.6.4 South Africa
7.6.5 Rest of Middle East & Africa
8 Key Developments
8.1 Agreements, Partnerships, Collaborations and Joint Ventures
8.2 Acquisitions & Mergers
8.3 New Product Launch
8.4 Expansions
8.5 Other Key Strategies
9 Company Profiling
9.1 Imex Packaging
9.2 Bemis Corporation
9.3 Sonoco Corporation
9.4 Bayer AG
9.5 Rohrer Corporation
9.6 Reynolds Group Holdings Limited
9.7 Mondi Group
9.8 Creative Forming
9.9 Curwood
9.10 Inline Plastics
9.11 Printpack
9.12 Drug Package
9.13 Eastman Chemical
9.14 Anchor Packaging
9.15 Caraustar Industries
List of Tables
Table 1 Global Highly Visible Packaging Market Outlook, By Region (2020-2028) ($MN)
Table 2 Global Highly Visible Packaging Market Outlook, By Type (2020-2028) ($MN)
Table 3 Global Highly Visible Packaging Market Outlook, By Windowed Packaging (2020-2028) ($MN)
Table 4 Global Highly Visible Packaging Market Outlook, By Plastic Container Packaging (2020-2028) ($MN)
Table 5 Global Highly Visible Packaging Market Outlook, By Glass Container (2020-2028) ($MN)
Table 6 Global Highly Visible Packaging Market Outlook, By Corrugated Box (2020-2028) ($MN)
Table 7 Global Highly Visible Packaging Market Outlook, By Clamshell Packaging (2020-2028) ($MN)
Table 8 Global Highly Visible Packaging Market Outlook, By Blister Pack (2020-2028) ($MN)
Table 9 Global Highly Visible Packaging Market Outlook, By Shrink Wrap (2020-2028) ($MN)
Table 10 Global Highly Visible Packaging Market Outlook, By Other Types (2020-2028) ($MN)
Table 11 Global Highly Visible Packaging Market Outlook, By End User (2020-2028) ($MN)
Table 12 Global Highly Visible Packaging Market Outlook, By Agriculture (2020-2028) ($MN)
Table 13 Global Highly Visible Packaging Market Outlook, By Food and Beverage (2020-2028) ($MN)
Table 14 Global Highly Visible Packaging Market Outlook, By Healthcare (2020-2028) ($MN)
Table 15 Global Highly Visible Packaging Market Outlook, By Manufacturing (2020-2028) ($MN)
Table 16 Global Highly Visible Packaging Market Outlook, By Other End Users (2020-2028) ($MN)
Table 17 North America Highly Visible Packaging Market Outlook, By Country (2020-2028) ($MN)
Table 18 North America Highly Visible Packaging Market Outlook, By Type (2020-2028) ($MN)
Table 19 North America Highly Visible Packaging Market Outlook, By Windowed Packaging (2020-2028) ($MN)
Table 20 North America Highly Visible Packaging Market Outlook, By Plastic Container Packaging (2020-2028) ($MN)
Table 21 North America Highly Visible Packaging Market Outlook, By Glass Container (2020-2028) ($MN)
Table 22 North America Highly Visible Packaging Market Outlook, By Corrugated Box (2020-2028) ($MN)
Table 23 North America Highly Visible Packaging Market Outlook, By Clamshell Packaging (2020-2028) ($MN)
Table 24 North America Highly Visible Packaging Market Outlook, By Blister Pack (2020-2028) ($MN)
Table 25 North America Highly Visible Packaging Market Outlook, By Shrink Wrap (2020-2028) ($MN)
Table 26 North America Highly Visible Packaging Market Outlook, By Other Types (2020-2028) ($MN)
Table 27 North America Highly Visible Packaging Market Outlook, By End User (2020-2028) ($MN)
Table 28 North America Highly Visible Packaging Market Outlook, By Agriculture (2020-2028) ($MN)
Table 29 North America Highly Visible Packaging Market Outlook, By Food and Beverage (2020-2028) ($MN)
Table 30 North America Highly Visible Packaging Market Outlook, By Healthcare (2020-2028) ($MN)
Table 31 North America Highly Visible Packaging Market Outlook, By Manufacturing (2020-2028) ($MN)
Table 32 North America Highly Visible Packaging Market Outlook, By Other End Users (2020-2028) ($MN)
Table 33 Europe Highly Visible Packaging Market Outlook, By Country (2020-2028) ($MN)
Table 34 Europe Highly Visible Packaging Market Outlook, By Type (2020-2028) ($MN)
Table 35 Europe Highly Visible Packaging Market Outlook, By Windowed Packaging (2020-2028) ($MN)
Table 36 Europe Highly Visible Packaging Market Outlook, By Plastic Container Packaging (2020-2028) ($MN)
Table 37 Europe Highly Visible Packaging Market Outlook, By Glass Container (2020-2028) ($MN)
Table 38 Europe Highly Visible Packaging Market Outlook, By Corrugated Box (2020-2028) ($MN)
Table 39 Europe Highly Visible Packaging Market Outlook, By Clamshell Packaging (2020-2028) ($MN)
Table 40 Europe Highly Visible Packaging Market Outlook, By Blister Pack (2020-2028) ($MN)
Table 41 Europe Highly Visible Packaging Market Outlook, By Shrink Wrap (2020-2028) ($MN)
Table 42 Europe Highly Visible Packaging Market Outlook, By Other Types (2020-2028) ($MN)
Table 43 Europe Highly Visible Packaging Market Outlook, By End User (2020-2028) ($MN)
Table 44 Europe Highly Visible Packaging Market Outlook, By Agriculture (2020-2028) ($MN)
Table 45 Europe Highly Visible Packaging Market Outlook, By Food and Beverage (2020-2028) ($MN)
Table 46 Europe Highly Visible Packaging Market Outlook, By Healthcare (2020-2028) ($MN)
Table 47 Europe Highly Visible Packaging Market Outlook, By Manufacturing (2020-2028) ($MN)
Table 48 Europe Highly Visible Packaging Market Outlook, By Other End Users (2020-2028) ($MN)
Table 49 Asia Pacific Highly Visible Packaging Market Outlook, By Country (2020-2028) ($MN)
Table 50 Asia Pacific Highly Visible Packaging Market Outlook, By Type (2020-2028) ($MN)
Table 51 Asia Pacific Highly Visible Packaging Market Outlook, By Windowed Packaging (2020-2028) ($MN)
Table 52 Asia Pacific Highly Visible Packaging Market Outlook, By Plastic Container Packaging (2020-2028) ($MN)
Table 53 Asia Pacific Highly Visible Packaging Market Outlook, By Glass Container (2020-2028) ($MN)
Table 54 Asia Pacific Highly Visible Packaging Market Outlook, By Corrugated Box (2020-2028) ($MN)
Table 55 Asia Pacific Highly Visible Packaging Market Outlook, By Clamshell Packaging (2020-2028) ($MN)
Table 56 Asia Pacific Highly Visible Packaging Market Outlook, By Blister Pack (2020-2028) ($MN)
Table 57 Asia Pacific Highly Visible Packaging Market Outlook, By Shrink Wrap (2020-2028) ($MN)
Table 58 Asia Pacific Highly Visible Packaging Market Outlook, By Other Types (2020-2028) ($MN)
Table 59 Asia Pacific Highly Visible Packaging Market Outlook, By End User (2020-2028) ($MN)
Table 60 Asia Pacific Highly Visible Packaging Market Outlook, By Agriculture (2020-2028) ($MN)
Table 61 Asia Pacific Highly Visible Packaging Market Outlook, By Food and Beverage (2020-2028) ($MN)
Table 62 Asia Pacific Highly Visible Packaging Market Outlook, By Healthcare (2020-2028) ($MN)
Table 63 Asia Pacific Highly Visible Packaging Market Outlook, By Manufacturing (2020-2028) ($MN)
Table 64 Asia Pacific Highly Visible Packaging Market Outlook, By Other End Users (2020-2028) ($MN)
Table 65 South America Highly Visible Packaging Market Outlook, By Country (2020-2028) ($MN)
Table 66 South America Highly Visible Packaging Market Outlook, By Type (2020-2028) ($MN)
Table 67 South America Highly Visible Packaging Market Outlook, By Windowed Packaging (2020-2028) ($MN)
Table 68 South America Highly Visible Packaging Market Outlook, By Plastic Container Packaging (2020-2028) ($MN)
Table 69 South America Highly Visible Packaging Market Outlook, By Glass Container (2020-2028) ($MN)
Table 70 South America Highly Visible Packaging Market Outlook, By Corrugated Box (2020-2028) ($MN)
Table 71 South America Highly Visible Packaging Market Outlook, By Clamshell Packaging (2020-2028) ($MN)
Table 72 South America Highly Visible Packaging Market Outlook, By Blister Pack (2020-2028) ($MN)
Table 73 South America Highly Visible Packaging Market Outlook, By Shrink Wrap (2020-2028) ($MN)
Table 74 South America Highly Visible Packaging Market Outlook, By Other Types (2020-2028) ($MN)
Table 75 South America Highly Visible Packaging Market Outlook, By End User (2020-2028) ($MN)
Table 76 South America Highly Visible Packaging Market Outlook, By Agriculture (2020-2028) ($MN)
Table 77 South America Highly Visible Packaging Market Outlook, By Food and Beverage (2020-2028) ($MN)
Table 78 South America Highly Visible Packaging Market Outlook, By Healthcare (2020-2028) ($MN)
Table 79 South America Highly Visible Packaging Market Outlook, By Manufacturing (2020-2028) ($MN)
Table 80 South America Highly Visible Packaging Market Outlook, By Other End Users (2020-2028) ($MN)
Table 81 Middle East & Africa Highly Visible Packaging Market Outlook, By Country (2020-2028) ($MN)
Table 82 Middle East & Africa Highly Visible Packaging Market Outlook, By Type (2020-2028) ($MN)
Table 83 Middle East & Africa Highly Visible Packaging Market Outlook, By Windowed Packaging (2020-2028) ($MN)
Table 84 Middle East & Africa Highly Visible Packaging Market Outlook, By Plastic Container Packaging (2020-2028) ($MN)
Table 85 Middle East & Africa Highly Visible Packaging Market Outlook, By Glass Container (2020-2028) ($MN)
Table 86 Middle East & Africa Highly Visible Packaging Market Outlook, By Corrugated Box (2020-2028) ($MN)
Table 87 Middle East & Africa Highly Visible Packaging Market Outlook, By Clamshell Packaging (2020-2028) ($MN)
Table 88 Middle East & Africa Highly Visible Packaging Market Outlook, By Blister Pack (2020-2028) ($MN)
Table 89 Middle East & Africa Highly Visible Packaging Market Outlook, By Shrink Wrap (2020-2028) ($MN)
Table 90 Middle East & Africa Highly Visible Packaging Market Outlook, By Other Types (2020-2028) ($MN)
Table 91 Middle East & Africa Highly Visible Packaging Market Outlook, By End User (2020-2028) ($MN)
Table 92 Middle East & Africa Highly Visible Packaging Market Outlook, By Agriculture (2020-2028) ($MN)
Table 93 Middle East & Africa Highly Visible Packaging Market Outlook, By Food and Beverage (2020-2028) ($MN)
Table 94 Middle East & Africa Highly Visible Packaging Market Outlook, By Healthcare (2020-2028) ($MN)
Table 95 Middle East & Africa Highly Visible Packaging Market Outlook, By Manufacturing (2020-2028) ($MN)
Table 96 Middle East & Africa Highly Visible Packaging Market Outlook, By Other End Users (2020-2028) ($MN)


※参考情報

高視認性包装とは、商品や内容物を視覚的に容易に識別できるようにデザインされた包装のことを指します。このタイプの包装は、色使いや形状、印刷技術などを駆使し、消費者の注意を引き、購入意欲を促進するために重要な役割を果たしています。
高視認性包装の種類にはいくつかの形式があります。まず、明るく鮮やかな色合いを用いた包装が挙げられます。例えば、赤やオレンジといった目を引く色は、目立つ効果があります。また、印刷技術を活用して、視覚的に印象的なデザインや図案を施すことで、さらなる高視認性を実現します。これに加えて、特殊な素材を使用した包装もあります。これらの素材は反射や光の屈折を利用して、一層の視認性を高めることができます。さらに、情報が一目でわかるように設計されたラベルやアイコンも高視認性包装の重要な要素です。

高視認性包装の用途は多岐にわたります。例えば、食品業界では、商品の新鮮さや美味しさを強調するために鮮やかなデザインが利用されることが多いです。飲料業界も同様で、特に炭酸飲料や果汁飲料のパッケージは、多くの競合商品が並ぶ中で消費者の注意を引くために高視認性を求められます。また、医療業界でも、特に緊急用品や医薬品において、高視認性包装が求められます。これにより、迅速な識別が可能になり、誤用や取り間違いを防ぐことができます。

さらに、化粧品や日用品においても高視認性包装は重要です。消費者が店舗で製品を選ぶ際に、まず目に入るのは包装です。競争が激しい市場では、パッケージデザインが購買決定に大きな影響を与えるためです。特に、若い世代をターゲットにした商品の場合、個性的で視覚的に魅力的な包装が好まれる傾向があります。

関連技術としては、デジタル印刷技術があります。この技術により、短期間での生産が可能になり、小ロットでも高品質なプリントができるため、消費者ニーズに応じた多様なデザインが実現できます。また、3Dパッケージング技術も注目されています。立体的なデザインや形状を用いることで、商品の特徴を際立たせ、消費者の興味を引きつけることが可能です。

加えて、環境への配慮も高視認性包装の進化に影響を与えています。リサイクル可能な素材やバイオマスプラスチックを使用することで、視認性とともに環境への負担を軽減する取り組みが進められています。これにより、製品のポジティブなイメージを強化し、エコ意識の高い消費者にも響く包装が求められています。

高視認性包装は、単なるデザインの要素を超えて、ブランド戦略やマーケティングにとっても非常に重要です。消費者の目を引くことができれば、その商品が選ばれる確率が高まり、売上の向上につながります。したがって、高視認性包装の設計には、消費者の心理や市場動向を考慮した戦略的なアプローチが必要です。

これからの高視認性包装は、視覚的に魅力的であるだけでなく、機能面でも優れた製品が求められるでしょう。例えば、情報提供の明確性や安全性、さらには環境への配慮など、多面的な要素が組み合わさることで、より優れた高視認性包装が実現することが期待されます。このように、高視認性包装は、消費者のニーズや市場の変化に対応しながら、進化を続けています。


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