デジタル屋外広告(OOH)の世界市場

Global Industry Analystsが発行した調査報告書(GIA9100638)
◆英語タイトル:Global Digital OOH Industry
◆商品コード:GIA9100638
◆発行会社(リサーチ会社):Global Industry Analysts
◆発行日:2019年7月
◆ページ数:144
◆レポート形式:英語 / PDF
◆納品方法:Eメール
◆調査対象地域:グローバル
◆産業分野:IT/電子
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Global Industry Analystsが発行した当調査レポートでは、デジタル屋外広告(OOH)の世界市場について調査・分析し、デジタル屋外広告(OOH)の世界市場規模、世界市場動向、世界市場予測、セグメント別分析、主要地域分析・市場規模予測、関連企業情報などをお届けいたします。
【レポートの概要】

Digital OOH market worldwide is projected to grow by US$15.
1 Billion, driven by a compounded growth of 10.3%. Billboard, one of the segments analyzed and sized in this study, displays the potential to grow at over 9.2%. The shifting dynamics supporting this growth makes it critical for businesses in this space to keep abreast of the changing pulse of the market. Poised to reach over US$6.7 Billion by the year 2025, Billboard will bring in healthy gains adding significant momentum to global growth.

- Representing the developed world, the United States will maintain a 11.8% growth momentum. Within Europe, which continues to remain an important element in the world economy, Germany will add over US$692.6 Million to the region’s size and clout in the next 5 to 6 years. Over US$1.5 Billion worth of projected demand in the region will come from other emerging Eastern European markets. In Japan, Billboard will reach a market size of US$692.5 Million by the close of the analysis period. As the world’s second largest economy and the new game changer in global markets, China exhibits the potential to grow at 9.9% over the next couple of years and add approximately US$2.6 Billion in terms of addressable opportunity for the picking by aspiring businesses and their astute leaders. Presented in visually rich graphics are these and many more need-to-know quantitative data important in ensuring quality of strategy decisions, be it entry into new markets or allocation of resources within a portfolio. Several macroeconomic factors and internal market forces will shape growth and development of demand patterns in emerging countries in Asia-Pacific, Latin America and the Middle East. All research viewpoints presented are based on validated engagements from influencers in the market, whose opinions supersede all other research methodologies.

- Competitors identified in this market include among others, Ayuda Media Systems (Canada); BroadSign International LLC (Canada); Chrisitie Digital Systems Usa Inc. (USA); Clear Channel Outdoor, Inc. (USA); Daktronics, Inc. (USA); Deepsky Corp. Ltd. (Hong Kong); JCDecaux (Luxembourg); Lamar Advertising Company (USA); Mvix , Inc. (USA); NEC Display Solutions Ltd. (Japan); Ocean Outdoor UK Limited (United Kingdom); Ooh!Media Ltd. (Australia); Outfront Media, Inc. (USA); Prismview LLC (USA); Shenzhen AOTO Electronics Co., Ltd. (China)

【レポートの目次】

I. METHODOLOGY

II. EXECUTIVE SUMMARY

1. MARKET OVERVIEW

Global Competitor Market Shares
Digital OOH Competitor Market Share Scenario Worldwide (in %):
2019 & 2025
Global Competitor Market Shares by Segment
Billboard (Product) Global Competitor Market Share Positioning
for 2019 & 2025
Street Furniture (Product) Market Share Breakdown of Key
Players: 2019 & 2025
Transit (Product) Competitor Revenue Share (in %): 2019 & 2025

2. FOCUS ON SELECT PLAYERS

3. MARKET TRENDS & DRIVERS

4. GLOBAL MARKET PERSPECTIVE

Table 1: Digital OOH Global Market Estimates and Forecasts in
US$ Million by Region/Country: 2018-2025
Table 2: Digital OOH Global Retrospective Market Scenario in
US$ Million by Region/Country: 2009-2017
Table 3: Digital OOH Market Share Shift across Key Geographies
Worldwide: 2009 VS 2019 VS 2025
Table 4: Billboard (Product) World Market by Region/Country in
US$ Million: 2018 to 2025
Table 5: Billboard (Product) Historic Market Analysis by
Region/Country in US$ Million: 2009 to 2017
Table 6: Billboard (Product) Market Share Breakdown of
Worldwide Sales by Region/Country: 2009 VS 2019 VS 2025
Table 7: Street Furniture (Product) Potential Growth Markets
Worldwide in US$ Million: 2018 to 2025
Table 8: Street Furniture (Product) Historic Market Perspective
by Region/Country in US$ Million: 2009 to 2017
Table 9: Street Furniture (Product) Market Sales Breakdown by
Region/Country in Percentage: 2009 VS 2019 VS 2025
Table 10: Transit (Product) Geographic Market Spread Worldwide
in US$ Million: 2018 to 2025
Table 11: Transit (Product) Region Wise Breakdown of Global
Historic Demand in US$ Million: 2009 to 2017
Table 12: Transit (Product) Market Share Distribution in
Percentage by Region/Country: 2009 VS 2019 VS 2025
Table 13: Commercial (End-Use Vertical) World Market Estimates
and Forecasts by Region/Country in US$ Million: 2018 to 2025
Table 14: Commercial (End-Use Vertical) Market Historic Review
by Region/Country in US$ Million: 2009 to 2017
Table 15: Commercial (End-Use Vertical) Market Share Breakdown
by Region/Country: 2009 VS 2019 VS 2025
Table 16: Infrastructural (End-Use Vertical) World Market by
Region/Country in US$ Million: 2018 to 2025
Table 17: Infrastructural (End-Use Vertical) Historic Market
Analysis by Region/Country in US$ Million: 2009 to 2017
Table 18: Infrastructural (End-Use Vertical) Market Share
Distribution in Percentage by Region/Country: 2009 VS 2019 VS
2025
Table 19: Institutional (End-Use Vertical) World Market
Estimates and Forecasts in US$ Million by Region/Country: 2018
to 2025
Table 20: Institutional (End-Use Vertical) Market Worldwide
Historic Review by Region/Country in US$ Million: 2009 to 2017
Table 21: Institutional (End-Use Vertical) Market Percentage
Share Distribution by Region/Country: 2009 VS 2019 VS 2025
Table 22: Other End-Use Verticals (End-Use Vertical) Market
Opportunity Analysis Worldwide in US$ Million by
Region/Country: 2018 to 2025
Table 23: Other End-Use Verticals (End-Use Vertical) Global
Historic Demand in US$ Million by Region/Country: 2009 to 2017
Table 24: Other End-Use Verticals (End-Use Vertical) Market
Share Distribution in Percentage by Region/Country: 2009 VS
2019 VS 2025

III. MARKET ANALYSIS
GEOGRAPHIC MARKET ANALYSIS
UNITED STATES
Market Facts & Figures
US Digital OOH Market Share (in %) by Company: 2019 & 2025
Billboard (Product) Market Share Analysis (in %) of Leading
Players in the US for 2019 & 2025
Street Furniture (Product) Competitor Revenue Share (in %) in
the US: 2019 & 2025
Transit (Product) Market Share Breakdown (in %) of Major
Players in the US: 2019 & 2025
Table 25: United States Digital OOH Market Estimates and
Projections in US$ Million by Product: 2018 to 2025
Table 26: Digital OOH Market in the United States by Product: A
Historic Review in US$ Million for 2009-2017
Table 27: United States Digital OOH Market Share Breakdown by
Product: 2009 VS 2019 VS 2025
Table 28: United States Digital OOH Market Estimates and
Projections in US$ Million by End-Use Vertical: 2018 to 2025
Table 29: Digital OOH Market in the United States by End-Use
Vertical: A Historic Review in US$ Million for 2009-2017
Table 30: United States Digital OOH Market Share Breakdown by
End-Use Vertical: 2009 VS 2019 VS 2025
CANADA
Table 31: Canadian Digital OOH Market Estimates and Forecasts
in US$ Million by Product: 2018 to 2025
Table 32: Canadian Digital OOH Historic Market Review by
Product in US$ Million: 2009-2017
Table 33: Digital OOH Market in Canada: Percentage Share
Breakdown of Sales by Product for 2009, 2019, and 2025
Table 34: Canadian Digital OOH Market Estimates and Forecasts
in US$ Million by End-Use Vertical: 2018 to 2025
Table 35: Canadian Digital OOH Historic Market Review by
End-Use Vertical in US$ Million: 2009-2017
Table 36: Digital OOH Market in Canada: Percentage Share
Breakdown of Sales by End-Use Vertical for 2009, 2019, and 2025
JAPAN
Table 37: Japanese Market for Digital OOH: Annual Sales
Estimates and Projections in US$ Million by Product for the
period 2018-2025
Table 38: Digital OOH Market in Japan: Historic Sales Analysis
in US$ Million by Product for the Period 2009-2017
Table 39: Japanese Digital OOH Market Share Analysis by
Product: 2009 VS 2019 VS 2025
Table 40: Japanese Market for Digital OOH: Annual Sales
Estimates and Projections in US$ Million by End-Use Vertical
for the period 2018-2025
Table 41: Digital OOH Market in Japan: Historic Sales Analysis
in US$ Million by End-Use Vertical for the Period 2009-2017
Table 42: Japanese Digital OOH Market Share Analysis by End-Use
Vertical: 2009 VS 2019 VS 2025
CHINA
Table 43: Chinese Digital OOH Market Growth Prospects in US$
Million by Product for the Period 2018-2025
Table 44: Digital OOH Historic Market Analysis in China in US$
Million by Product: 2009-2017
Table 45: Chinese Digital OOH Market by Product: Percentage
Breakdown of Sales for 2009, 2019, and 2025
Table 46: Chinese Digital OOH Market Growth Prospects in US$
Million by End-Use Vertical for the Period 2018-2025
Table 47: Digital OOH Historic Market Analysis in China in US$
Million by End-Use Vertical: 2009-2017
Table 48: Chinese Digital OOH Market by End-Use Vertical:
Percentage Breakdown of Sales for 2009, 2019, and 2025
EUROPE
Market Facts & Figures
European Digital OOH Market: Competitor Market Share Scenario
(in %) for 2019 & 2025
Billboard (Product) Market Share (in %) by Company in Europe:
2019 & 2025
Street Furniture (Product) Market Share (in %) of Major Players
in Europe: 2019 & 2025
Transit (Product) Competitor Market Share Analysis (in %) in
Europe: 2019 & 2025
Table 49: European Digital OOH Market Demand Scenario in US$
Million by Region/Country: 2018-2025
Table 50: Digital OOH Market in Europe: A Historic Market
Perspective in US$ Million by Region/Country for the Period
2009-2017
Table 51: European Digital OOH Market Share Shift by
Region/Country: 2009 VS 2019 VS 2025
Table 52: European Digital OOH Market Estimates and Forecasts
in US$ Million by Product: 2018-2025
Table 53: Digital OOH Market in Europe in US$ Million by
Product: A Historic Review for the Period 2009-2017
Table 54: European Digital OOH Market Share Breakdown by
Product: 2009 VS 2019 VS 2025
Table 55: European Digital OOH Market Estimates and Forecasts
in US$ Million by End-Use Vertical: 2018-2025
Table 56: Digital OOH Market in Europe in US$ Million by
End-Use Vertical: A Historic Review for the Period 2009-2017
Table 57: European Digital OOH Market Share Breakdown by
End-Use Vertical: 2009 VS 2019 VS 2025
FRANCE
Table 58: Digital OOH Market in France by Product: Estimates
and Projections in US$ Million for the Period 2018-2025
Table 59: French Digital OOH Historic Market Scenario in US$
Million by Product: 2009-2017
Table 60: French Digital OOH Market Share Analysis by Product:
2009 VS 2019 VS 2025
Table 61: Digital OOH Market in France by End-Use Vertical:
Estimates and Projections in US$ Million for the Period
2018-2025
Table 62: French Digital OOH Historic Market Scenario in US$
Million by End-Use Vertical: 2009-2017
Table 63: French Digital OOH Market Share Analysis by End-Use
Vertical: 2009 VS 2019 VS 2025
GERMANY
Table 64: Digital OOH Market in Germany: Recent Past, Current
and Future Analysis in US$ Million by Product for the Period
2018-2025
Table 65: German Digital OOH Historic Market Analysis in US$
Million by Product: 2009-2017
Table 66: German Digital OOH Market Share Breakdown by Product:
2009 VS 2019 VS 2025
Table 67: Digital OOH Market in Germany: Recent Past, Current
and Future Analysis in US$ Million by End-Use Vertical for the
Period 2018-2025
Table 68: German Digital OOH Historic Market Analysis in US$
Million by End-Use Vertical: 2009-2017
Table 69: German Digital OOH Market Share Breakdown by End-Use
Vertical: 2009 VS 2019 VS 2025
ITALY
Table 70: Italian Digital OOH Market Growth Prospects in US$
Million by Product for the Period 2018-2025
Table 71: Digital OOH Historic Market Analysis in Italy in US$
Million by Product: 2009-2017
Table 72: Italian Digital OOH Market by Product: Percentage
Breakdown of Sales for 2009, 2019, and 2025
Table 73: Italian Digital OOH Market Growth Prospects in US$
Million by End-Use Vertical for the Period 2018-2025
Table 74: Digital OOH Historic Market Analysis in Italy in US$
Million by End-Use Vertical: 2009-2017
Table 75: Italian Digital OOH Market by End-Use Vertical:
Percentage Breakdown of Sales for 2009, 2019, and 2025
UNITED KINGDOM
Table 76: United Kingdom Market for Digital OOH: Annual Sales
Estimates and Projections in US$ Million by Product for the
period 2018-2025
Table 77: Digital OOH Market in the United Kingdom: Historic
Sales Analysis in US$ Million by Product for the Period
2009-2017
Table 78: United Kingdom Digital OOH Market Share Analysis by
Product: 2009 VS 2019 VS 2025
Table 79: United Kingdom Market for Digital OOH: Annual Sales
Estimates and Projections in US$ Million by End-Use Vertical
for the period 2018-2025
Table 80: Digital OOH Market in the United Kingdom: Historic
Sales Analysis in US$ Million by End-Use Vertical for the
Period 2009-2017
Table 81: United Kingdom Digital OOH Market Share Analysis by
End-Use Vertical: 2009 VS 2019 VS 2025
REST OF EUROPE
Table 82: Rest of Europe Digital OOH Market Estimates and
Forecasts in US$ Million by Product: 2018-2025
Table 83: Digital OOH Market in Rest of Europe in US$ Million
by Product: A Historic Review for the Period 2009-2017
Table 84: Rest of Europe Digital OOH Market Share Breakdown by
Product: 2009 VS 2019 VS 2025
Table 85: Rest of Europe Digital OOH Market Estimates and
Forecasts in US$ Million by End-Use Vertical: 2018-2025
Table 86: Digital OOH Market in Rest of Europe in US$ Million
by End-Use Vertical: A Historic Review for the Period 2009-2017
Table 87: Rest of Europe Digital OOH Market Share Breakdown by
End-Use Vertical: 2009 VS 2019 VS 2025
ASIA-PACIFIC
Table 88: Digital OOH Market in Asia-Pacific by Product:
Estimates and Projections in US$ Million for the Period
2018-2025
Table 89: Asia-Pacific Digital OOH Historic Market Scenario in
US$ Million by Product: 2009-2017
Table 90: Asia-Pacific Digital OOH Market Share Analysis by
Product: 2009 VS 2019 VS 2025
Table 91: Digital OOH Market in Asia-Pacific by End-Use
Vertical: Estimates and Projections in US$ Million for the
Period 2018-2025
Table 92: Asia-Pacific Digital OOH Historic Market Scenario in
US$ Million by End-Use Vertical: 2009-2017
Table 93: Asia-Pacific Digital OOH Market Share Analysis by
End-Use Vertical: 2009 VS 2019 VS 2025
REST OF WORLD
Table 94: Rest of World Digital OOH Market Estimates and
Forecasts in US$ Million by Product: 2018 to 2025
Table 95: Rest of World Digital OOH Historic Market Review by
Product in US$ Million: 2009-2017
Table 96: Digital OOH Market in Rest of World: Percentage Share
Breakdown of Sales by Product for 2009, 2019, and 2025
Table 97: Rest of World Digital OOH Market Estimates and
Forecasts in US$ Million by End-Use Vertical: 2018 to 2025
Table 98: Rest of World Digital OOH Historic Market Review by
End-Use Vertical in US$ Million: 2009-2017
Table 99: Digital OOH Market in Rest of World: Percentage Share
Breakdown of Sales by End-Use Vertical for 2009, 2019, and 2025

IV. COMPETITION
AYUDA MEDIA SYSTEMS
BROADSIGN INTERNATIONAL
CHRISITIE DIGITAL SYSTEMS USA
CLEAR CHANNEL OUTDOOR
DAKTRONICS
DEEPSKY CORP. LTD.
JCDECAUX
LAMAR ADVERTISING COMPANY
MVIX
NEC DISPLAY SOLUTIONS
OCEAN OUTDOOR UK LIMITED
OUTFRONT MEDIA
PRISMVIEW
SHENZHEN AOTO ELECTRONICS
OOH!MEDIA

V. CURATED RESEARCH



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