ギリシャの菓子類市場:消費者およびマーケットインサイト

Canadeanが発行した調査報告書(CS1836MF)
◆英語タイトル:Consumer and Market Insights: Confectionery Market in Greece
◆商品コード:CS1836MF
◆発行会社(リサーチ会社):Canadean
◆発行日:2015年3月27日
◆ページ数:39
◆レポート形式:英語 / PDF
◆納品方法:Eメール
◆調査対象地域:ギリシャ
◆産業分野:食品
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【レポートの概要】

Summary
This report brings together consumer insight and market data to provide a comprehensive brief of the Greece’s Confectionery sector. This allows for the rapid identification of key growth opportunities across major Confectionery categories and their packaging.

Key Findings
- Greece’s economy recorded moderate growth in 2014 though consumer confidence remained weak.

- Chocolates are the most consumed Confectionery product in Greece.

- Hypermarkets and Supermarkets is the largest distribution channel in both the Greece Food sector and Confectionery market.

– Flexible Packaging is the most used packaging material while Film is the most commonly used container type in Confectionery market in Greece.

Synopsis
This report brings together market data to provide a comprehensive brief of the Confectionery sector in Greece and allows for the identification of key growth opportunities across major Confectionery categories. It provides a snapshot of the Food Retail landscape in the country and market share of the key distribution channels. The report also includes Packaging overview and brand share data of the Confectionery market in Greece.

Reasons To Buy
This overview of the consumer and market dynamics of the Greece’s Confectionery sector allows new entrants and established companies to gain rapid and comprehensive insight into the current state of the market.

【レポートの目次】

Introduction
– Report Scope

Country Context
– Macroeconomic indicators – Population and age structure, GDP and Consumer Price Index
– National retail and foodservice figures – Key Takeouts

Market Overview
– Market value and volume for the Greece Confectionery market
– Historical and projected consumption in the Greece Confectionery market
– Degree of trade up/down-trade in the Greece Confectionery market
– Market volume of Greece Confectionery by category
– Historical and project market value of Greece Confectionery by category
– Winners and losers in the Greece Confectionery market
– Average category level pricing in the Greece Confectionery market
– Segment share of the category and change in market share in the Greece Confectionery market

Retail Landscape and Key Distribution Channels
– Leading retailers in the Greece food market
– Leading distribution channels in the Greece Confectionery market
– Leading distribution channels by category in the Greece Confectionery market

Packaging
– Greece Confectionery market by type of packaging
– Greece Confectionery market by type of packaging closure/outer
– Greece Confectionery market by type of packaging, forecasted

Brand and Private Label Share
– Penetration of private label, by categories, in the Greece Confectionery market
– Private label performance compare to national brands in the Greece Confectionery market
– Leading brands in the Greece Confectionery market by category

Appendix
– Country context
– Sector overview
– Category data
– Segment data
– Packaging data
– Category definitions
– Segment definitions
– Channel definitions
– Methodology
– About Canadean



【掲載企業】

Lacta
ION
Kinder
Pavlidis
Ferrero
Mars
Serenata
Milka
Astir
Cadbury
Lindt
Nestle
Holex
Tottis
Twix
Kiss
Sweet And Balance
Toblerone
Snickers
Bingo
Bounty
3 Bit
Perugina
Milky Way
Magnum
Others
Trident
Wrigley's
Mentos
Dentyne
Stimorol
Vivident
Big Babool
Adam
V6
Elma
Halls
Chupa Chups
Lavdas
Haribo
Bentasil
Tic tac
Storck

【免責事項】
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